PANAO: Who we are

Ensuring decent living and working conditions, living wages and incomes, and environmental protection in Brazilian orange juice production: these are the goals of the Partnership for Sustainable Orange Juice, or PANAO.

PANAO: Who we are

Ensuring decent living and working conditions, living wages and incomes, and environmental protection in Brazilian orange juice production: these are the goals of the Partnership for Sustainable Orange Juice, or PANAO.

PANAO support pilot projects

COVID-19 has a significant impact on workers in the orange juice supply chain. To provide short-term support, PANAO promotes projects that counteract the effects. Proposals for initiatives can be submitted now. Interested organisations can find the conditions of participation (in Portuguese) in the download section.

What the members have agreed

The founding members of PANAO have signed a Memorandum of Understanding in which they agreed on the basic principles of their partnership and a shared roadmap.

Squeeze out: the truth behind the orange juice business

In 2018, Christliche Initiative Romero (CIR) published a study titled "Squeeze out", which examined the entire orange juice supply chain.

Study on living incomes

Many workers on orange plantations are not paid enough to make ends meet. Mr and Mrs Anker have calculated what a living wage or income should look like.

Members

The founding members of PANAO

In its launch phase, the Partnership for Sustainable Orange Juice (PANAO) is financed by the Federal Ministry for Economic Cooperation and Development (BMZ). Founding members are Beckers Bester, Kaufland, REWE Group (corporations), Christliche Initiative Romero, Fairtrade Deutschland/TransFair, TIE (civil society) and ver.di (trade union). The secretariat is organised within Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH.

The partnership serves to pool know-how, expertise and resources, is based on constructive dialogue, and works to raise awareness within the market. PANAO members undertake to support the partnership at all levels. Cooperation and communication between the stakeholder groups in Germany and Brazil is key to the initiative’s success. In addition to structures in Germany PANAO is therefore establishing structures in Brazil, as well as communicating with relevant stakeholders at the EU level.